Zusammenfassung
Die Digitalisierung führt zu weitreichenden Veränderungen und Herausforderungen im deutschen Mittelstand. Um weiterhin wettbewerbsfähig zu bleiben, müssen sich mittelständische Unternehmen an die neuen Anforderungen und Bedingungen der fortschreitenden Digitalisierung anpassen. Es wird gezeigt, dass der deutsche Mittelstand die Wichtigkeit der Digitalisierung zunehmend erkennt und digitale Maßnahmen ergreift. Aus diesem Grund bietet dieses Buch einen umfassenden Überblick über wichtige theoretische Konzepte, eine ausführliche Analyse über die digitale Entwicklung im deutschen Mittelstand, sowie viele strategische Überlegungen zur Gestaltung einer erfolgreichen digitalen Transformation.
Mit einem Vorwort von Heinz Siebenbrock.
Abstract
Digitalisation is leading to far-reaching changes and challenges in the German Mittelstand. The Mittelstand refers to the entirety of owner-managed and family-run businesses and contributes significantly to the well-being of the German economy. Although Mittelstand companies are currently highly challenged by digitalisation, they must adapt to new market conditions to ensure competitiveness. Many Mittelstand firms have recognised the need for digital transformation and are now taking action. Thus, this book offers a comprehensive overview of important theoretical perspectives, a detailed analysis of the digital development in the German Mittelstand, and many strategic considerations for a successful digital transformation.
With a foreword by Heinz Siebenbrock.
- Kapitel Ausklappen | EinklappenSeiten
- 79–94 3. Research Design 79–94
- 147–152 7. Conclusions 147–152
- 153–178 Reference List 153–178
- 179–182 Appendix 179–182
6 Treffer gefunden
- „... video conferencing and platforms: video conferencing and access statistics from these platforms ...”
- „... development of broadband access must be conducted by the state because Mittelstand enterprises would be ...” „... by the Mittelstand, broadband accessibility is still expandable in rural areas, so especially ...” „... – have greater difficulty accessing loans and finding suitable financing options. As many Mittelstand ...”
- „... access to the labour market (Schröder et al., 2015). Therefore, the reasons for some current business ...”
- „... systematic empirical research is more practical, plausible, accessible, and useful and fits the data better ...”
- „... Mittelstand companies are confronted with a lack of finance possibilities and have difficulties in accessing ...”
- „... ] [Accessed on 10th August 2020] https://www.kfw.de/PDF/Download-Center/Konzernthemen/Research/PDF ...” „... Politik. [Online] [Accessed on 30th March 2021 ...” „... ) pp. 798-814. Bartscher, T. (2018a) Fachkompetenz. [Online] [Accessed on 30th March 2021 ...”